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Instagram Marketing for Your Business: Tips for Beginners

How Can Instagram Help Your Business?  Times are changing and Instagram is no longer a fun social app where people post photos of what they’re doing or eating (although that’s all still great stuff!). It has grown to be a huge marketing and sales platform for all types of businesses. Instagram marketing can work for …

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How Can Paid Search Engine Marketing Help Your Business?

Search Engine Marketing (SEM) encompasses a bunch of practices that are used by marketers to boost the results of your business’ website showing up on search engines. SEM used to include both paid search methods and SEO (Search Engine Optimization). As the marketing industry grew, digital experts changed to use the term SEM to simply …

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Learn the Top Digital Display Advertising Basics

Using display advertising for your company’s marketing campaigns is an extremely effective way to capture the interest of internet users. With the use of display ads, graphics and messages can target specific people whose traits fit the ideal “customer” of the company. What are some digital display advertising basics when you’re first setting them up? …

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A Marketing Guide to Pinterest Ads

Pinterest advertising is changing the way businesses market their products and services. One picture or video at a time, Pinterest can help grow businesses. However, finding success with Pinterest ads is more than creating tailored business accounts. You will need to do more to make your ads more compelling and to attract the right audience. …

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